Corporate Identity and Brand Development
Get Noticed and Build Your Brand Value…
Having partnered with many different clients across multiple industries over the past few years, smudge has good insight into how a website can complement a company’s brand strategy and its corporate identity (CI). With astute web design, our creative team knows how to pack a visual punch and help your business make an awesome first impression to an online audience!
Online channels like websites and social media sites are the primary location where existing and potential customers lurk nowadays. Ensuring that your online presence is professional, impressive and effective undoubtedly helps to sustain and grow your brand value. smudge guides clients on how to integrate online channels to support sales, marketing, communication and brand-building strategies.
We’ll also help you merge your online branding with your existing corporate identity. Our graphic design team can ensure synchronicity between your website and a diverse range of corporate stationery, including logos, email signatures, social media pages, presentation templates, online corporate brochures, location maps, business cards, typefaces, colour palettes and company letterheads.
The combination of custom web development and a strong focus on the end-user experience ensures that your target audience is able to access information quickly and easily on your website. It also means that customers can readily interact with your business teams online in order to get in touch with the right people. This is how good online functionality from a smart website can drive new business and position your brand more visibly in the marketplace.
With smudge, you’re ensured of a website that reflects your strategic objectives. End-users will know who you are, what you offer and what your competitive advantages are. You’ll enjoy the benefits of a professional website that boosts your firm’s image and reputation, keeping you top of mind among key stakeholders.
Contact us to talk about how a new or updated website can better support your business, your corporate identity and your long-term brand development.
View our Portfolio page to see examples of our work.