Let’s get you to the top of the list…
Search engine optimisation (SEO) refers to ways of getting your website the best possible position in a search ranking when certain keywords relating to your business are typed into a search engine. Through Smudge’s extensive experience in this field your website will be given the best possible position with the use of complementary SEO techniques.
We have expertise in both on page SEO and off page SEO. On page SEO includes elements strategically placed into your website to help search engines recognise your site over others. On page SEO techniques include proper URL structures, user friendly navigation, the loading of fresh content, mobile friendly pages and fast loading pages, to name a few, while off page SEO techniques include link building, social media marketing and social bookmarking. Both on page and off page SEO techniques work in unison to help get your page to the top of the search ranking list.
Google Adword management
Smudge gets you to the top of the search rankings with the help of Google Adwords. This tool allows us to determine which keywords and phrases relating to your business are searched for the most. Using this information, these words are used strategically in your website copy, as well as any online advertising that may take place. We track the use of these keywords, and through strategy and analysis, we manage your Adword campaigns.
Many companies have Adword campaigns already running, but it can feel overwhelming. If you already have a running Adword campaign, we will be happy to take it over, review your current campaigns, determine if your spend is focused on the correct key words, and offer any advice you may need.
View our Portfolio page to see examples of Professional Web Development