Smudge Technologies
Citadel – CAM Asset Management
A custom-developed website for Citadel’s new asset management brand.
Smudge Technologies was appointed as the development agency responsible for designing and developing the new CAM Asset Management website.
The website serves as CAM Asset Management’s central digital destination, introducing its investment philosophy, experienced team, fund offering and integrated services. Smudge Technologies worked closely with the Citadel and CAM teams to translate the new brand’s strategic positioning into a modern, professional and user-friendly digital experience.
The completed website communicates the credibility and investment experience of the wider Citadel Group while establishing CAM Asset Management with a distinctive digital identity of its own.
Lufthansa InTouch
A custom developed platform for employees
Industry: Aviation, International logistics
Smudge facilitated the refresh for the InTouch website’s look and feel and aligned it with their updated marketing strategy and brand refresh. Lufthansa’s mission statement is to shape premium customer service – adding real value with outstanding individual care – for everyone. The Lufthansa InTouch website is part of their “Customer Service of Tomorrow” strategy. A global hub for all the regional employees to find guidance, updates, training, instruction and their staff culture.
Peregrine Wealth – corporate website
A corporate website custom developed to meet our clients every specification.
Industry: Banking
Peregrine Wealth is part of the Citadel Group and Guernsey-domiciled, it manages combined assets of more than GBP 1.45 billion for their international clients. The website has customised features highlighting each funds specific offerings, performance, share price data and all related documentation for fund managers and their clients. We developed a website to meet the specific needs of the high-net worth investor.
Timberland South Africa – Custom website
A custom website for online purchases
Industry: E-commerce
Timberland, a globally recognized brand, sought to establish its online presence in South Africa.
Cielo E-commerce platform
An e-commerce platform
Industry: Home decor
Their existing e-commerce platform crumbled under increasing demand, creating a disconnect between their premium products and online shopping experience.
Citadel – Corporate website
The redevelopment of the Citadel corporate website
Industry: Banking
For over five years, we’ve been Citadel’s trusted development partner, working closely with their team on a daily basis.
Houghton House – Website redevelopment
Houghton House required a complete digital transformation of their online presence.
Industry: Rehabilitation Centre
The existing website was outdated, cluttered, and underperforming—failing to generate meaningful leads or represent the standard of care Houghton House is known for. Smudge was brought in to rebuild the platform from the ground up, ensuring modern design, seamless user experience, and powerful lead-generation capabilities.
Ready to turn
Your “What if” into “Watch this”?
Websites that dominate Google and convert visitors to buyers – not just digital brochures. Check out our award-winning portfolio, how we combine meticulous technical execution with strategic business thinking. No templates, no shortcuts – just powerful digital experiences built with banking-grade standards and delivered by a team that takes your success personally.
+27 11 447 2740
design@smudge.co.za